Carnival of UX flaws
How many steps should it take to buy and activate a ticket? Two? Three? Try eleven -- and Im being generous!
1. Tap on Buy Tickets
2. Tap on the trip you took yesterday in Recent Trips. (If you never took this trip, insert 7 steps here. No kidding.)
3. Tap the One Way ticket type just like yesterday.
4. Tap the same card you used yesterday, duh.
5. Tap the CVV field.
6. Type the digits and tap done. (Is this one step? Im gonna give it to ya here, designers.)
7. Tap the Accept checkbox. (Really?)
8. Tap Continue.
(Free step: Smile at the waiting conductor so he knows youre actually trying to buy the ticket.)
9. Tap Pay Now.
10. Tap on Go To Ticket (why oh why?)
11. Tap Activate
Whoever designed this process should be working in insurance claims, because that industry is regulated to require such a convoluted transaction maze.
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